Following my emails to Apple, requesting clarification regarding whether we can sync 10 iPads to one iTunes account, or whether we need two accounts (following their '5 devices per account rule'), or ten accounts (1 per device) I now have the answer.
We will need two accounts - I was correct with my understanding that we can sync 5 devices per account - and Apple kindly explained how to set up a second account. This is the email with the instructions on what to do;
You will need to create a second account, which I can explain.
To sign in to the iTunes Store, just use your existing Apple ID or MobileMe account. If you don't have an Apple ID, or if you receive an error when creating an iTunes Store account, create an Apple ID by visiting Apple's My Info page at:
After creating your Apple ID, connect to the iTunes Store and sign in using your new account name and password. You may then provide billing information and begin purchasing your favorite music immediately
Please note that your MacBook will need to be authorized for both of your accounts or some of your purchases may not play. Once you have two accounts set up, please follow the directions bellow to authorize your MacBook for the accounts.
To authorize your computers, follow these steps on each computer for each account:
1) Make sure you have installed the latest version of iTunes. You can download the latest version free of charge:
2) Open iTunes.
3) From the Store pull-down menu at the top, choose Authorize Computer.
4) Enter one of your account names and the password for the account.
Note: You must select the AOL button for your AOL accounts and the Apple button for your Apple ID accounts in order for authorization to be successful.
5) Click Authorize. A dialog will tell you if the authorization was successful or unsuccessful and how many computers you have authorized for that account.
Repeat steps 3 to 5 for each account listed above
If you forgot the password to one of your Apple ID accounts, you can recover it using the Apple password-recovery website:
If you can't remember your AOL password, call AOL at 1-800-827-6364 or click the link below to be taken to the area of AOL's website where you can reset the password yourself:
To figure out which account you used to purchase a particular item, follow these steps:
1) Control-click (or right-click) the item in your iTunes Library.
2) Choose Get Info from the menu that appears.
3) Click the Summary tab.
Note the account name that appears in the list. The account name that appears is what it was when you purchased the item. Even if you have changed your account name since then, the item's Summary will continue to display the original account name.
You can also review your entire purchase histories. This article shows you how:
I've not been through these instructions yet. The Macbook we sync to is locked away at school this evening, but this will be something I will complete before the new term begins in September.